It’s not every day Tottenham find themselves in a final. So when it actually happens, you know there is going to be some chat on the subject.

Domino’s knew this well – and wanted to make it their mission to lead that conversation. And that’s exactly what they did. With help from our single-sided Digivan®.

Using bold, dynamic HD creative, the ultimate live stat was created and displayed in the most topical location possible – the Spurs stadium itself. But there’s isn’t a billboard outside the stadium? You’re right, but our billboards have wheels.

And the impact doesn’t end on the drive home. Pro shots of the van in action were posted to social media, drawing huge attention and engagement online. So Domino’s didn’t just become the moment in North London; they became the moment all over the internet.